Provenance Is King!Provenance.
Perhaps one of the most overused of all foodie buzzwords to have appeared in the past few years. According to the Oxford English Dictionary, it means:
*The place of origin or earliest known history of something.
*The beginning of something's existence; something's origin.
*A record of ownership of a work of art or an antique, used as a guide to authenticity or quality.
When you apply this to food therefore, you’re giving it a stamp of assurance and quality; guaranteeing its origins and geographical birth. For those of us who care about where we source our meat and fish, the seasonality of our veggies and the ethos of our suppliers, this is an important piece of information. It lets us know we’re doing our bit for planet and producer and ensures we’re making ethical choices while enjoying food at its very best.
But how do you know that the promise you’ve been provided is pure? Following recent traceability scandals such as horsemeat in burgers and the widespread debasement of cheap chicken breast with pig and beef proteins we have all become a little more consumer-savvy when it comes to checking the credibility of any food source.
Here at George Campbell & Sons we've been working with Scotland's fishing industry for over 140 years and ever since our first retail shop opened in 1872 our ambition was to create a reputation for providing the finest fresh fish, shell fish and smoked fish in Scotland. Of course, back then there was little or no need to check on ‘provenance’ but four generations of Campbells later and an entirely new global marketplace at our fingertips and things are very different. We know that in order to guarantee the passion for provenance that remains at our heart, we have to provide a fail-proof system of checks and balances.
Luckily, in this new age of whole-selling fish and seafood, we are blessed with technological opportunities young George Campbell would never have dreamed possible! At the click of a button we are now in a position to trace the origins of every single fish for sale on our George Campbell counter.
Here’s how it works:
Karen and Dawn in our Whitefriars office are the official GC Boatspotters and they take their roles very seriously. In fact, there are even posters of the boats up on the walls; a bit like you’d see in a teenage fangirl bedroom only with fewer young heartthrob singers and more old fishermen in oils and wellies!
Peterhead, Scrabster and Shetland are all on their radar and each morning they’ll check in to see exactly how many fish have been landed, what species there are on offer for our customers and from which boat they’ve arrived.
When you consider that a typical day at Peterhead alone can land as many as 6000 boxes you’ll begin to realise just how incredibly fortunate we are; having direct access to the amazing variety, quality and freshness of Scottish fish is what underwrites our promise of provenance to you, our customers.
[caption id="attachment_552" align="alignright" width="300"]
Reliance Fishing Boat[/caption]
As a responsible retailer, this detailed information also encourages us to think outside the salmon/haddock/cod box by keeping abreast of the gloriously tasty, highly under-utilised native species that come in each day. Think monkfish or coley, served up with stir-fried veggies or popped into a stew for a fabulous mid-week supper that won’t break the bank or upset the carefully balanced quotas of our native waters. If you’ve any questions on how to cook the more unusual varieties then please do ask one of our guys – we’d all be delighted to help.
The same goes for checking our sources; if you want to know the name of the boat your fish landed on, the area of Scottish water they were in or the market it came through then please do just drop us an email. Provenance always has, and always will be, our favourite buzzword of the day.
Visit our fishmongers and deli counter five days a week at our premises in Whitefriars, Perth. Free parking available.
Monday : Closed
Tuesday : 7.30-4.45
Wedndesday : 7.30-4.45
Thursday : 7.30-4.45
Friday : 7.30-4.45
Saturday : 7.30 – 2.15
Sunday : ClosedLast Updated (Feb 20 2017)
Catch of the Day - George Campbell & Sons nets new MD
George Campbell & Sons, Seafood Specialist, is delighted to announce the appointment of Stephen Percy-Robb as Managing Director, effective from 28th November 2016.
Stephen joins us from the well-known Scottish firm of Craig & Rose, established in 1829, where he was Managing Director. Stephen helped develop and position the brand as one of the UK’s leading speciality paint companies.
Prior to his time with Craig & Rose, Stephen’s background was as a food entrepreneur, building an organic food retail business.
Stephen brings a wealth of experience in retail, operations and finance.
He will be working closely with Executive Chairman Iain Campbell and Ronnie Wilson, Operations Director, to deliver exciting growth plans at the 145 year old firm.
Iain Campbell, Executive Chairman of George Campbell & Sons commented: “We are delighted to announce the appointment of Stephen as Managing Director; he is a valuable addition to the George Campbell & Sons team. We are all looking forward to working closely with Stephen and drawing on his experience and expertise in driving George Campbell & Sons to its next stage of growth.”
Stephen Percy-Robb, Managing Director at George Campbell and Sons commented: “I am very excited about joining this 145 year old family firm with an outstanding heritage and reputation for both quality and customer service.”Last Updated (Nov 10 2016)
Perthshire on a Plate
George Campbell & Sons was delighted to be involved at the "Perthshire on a Plate" food festival at the Perth Show on the weekend. Gus & Gordon started of the demonstrations on Saturday with a filleting demonstration including Salmon, Turbot, Mackerel, Plaice, Octopus, Scallops & Oysters.Last Updated (Aug 10 2016)
Billingsgate Fish Market
Mrs Campbell had the opportunity to visit Billingsgate Fish Market very early one morning. The charming Charlie Caisey was on hand to give Mrs C a complete tour of the Market and Seafood Training School. Charlie has years of experience and stories about the Fish Business. I recommend fish lovers to visit Billingsgate or enrol on a training course. A really wonderful, informative, interesting and motivating visit.Last Updated (Feb 19 2016)
Loch Lomond Golf Club - Dunbartonshire
George Campbell & Sons welcomed Darren Harrison, Head Chef, Loch Lomond Golf Club and some of his team to our Perth premises. We welcome Chefs in our Fish Hall to meet our Fishmongers who are delighted to demonstrate and share their knowlege with the younger, up and coming Chefs in training. Two of the younger Chefs had a turn on the block! It was pretty cold but we warmed them up with lunch served in our production kitchen.Last Updated (Feb 19 2016)
Welcoming front of house team from Deseo - Gleneagles
George Campbell & Sons were delighted to welcome the front of house team from Deseo Restaurant, Gleneagles Hotel,Scotland.The group had a tour of the Fish Hall, met the fishmongers for an insight into the fish served in Deseo. The team had a filleting demonstration, fish identification, a tour of our Smoking kilns, production kitchen and retail shop. Mr Iain Campbell gave a brief talk on the 4th generation family business and the long relationshop with Gleneagles Hotel.Last Updated (Feb 19 2016)
Front Page News!
We were delighted to be highlighted in the "Perthshire Chamber of Commerce" Autumn 2015 Issue. In the Food & Drink section of the magazine you will find George Campbell & Sons featured and advice on what to look for in a good fishmonger.
Introducing Mitch Reid on the front cover holding a salmon in our Fish Hall in our Perth premises, which is appropriate as Mitch fillets about 90% of our Salmon, and that's a lot of Salmon!Last Updated (Dec 17 2015)
Arrival of our Lobster Pod
George Campbell & Sons have been watching as our Lobster Pod has been installed in our Fish Hall this week. Iain decided to install the Pod after researching the benefits for Shellfish and visiting the Fife based innovative business.
Briefly: The Lobster Pod creates optimum conditions for Lobster, Crabs and Langoustines, this is turn creates less stressed shellfish and increases the survival rate to over 99%.
For more information visit www.lobsterpod.co.uk Last Updated (Dec 4 2015)
Visit Scotland - Taste our Best Award
We are delighted to announce our new GCS Kitchen Product Range, has been awarded the "Taste our Best" Award from Visit Scotland.
"Taste our Best" is VisitScotland's certification scheme to recognise and celebrate businesses that provide and promote locally sourced quality food and drink."
Andy has been phenomenal in our new demonstration kitchen. In 2015 we started with 2/3 products, with the guidance of Colin Bussey we now have a 25 GCS Kitchen products to take home, "ready to eat, ready to heat".
Last Updated (Dec 3 2015)
Christmas and New Year Opening TimesChristmas hours 2015
I can't believe we are getting ready for Christmas already! Do ask Scott or Andy about our extended pre-order kitchen range available for collection from our retail shop in Perth to help you feed your families during the Christmas Season.
Last Updated (Dec 3 2015)